AMAZON PAY
VERSUS

Challenged by Amazon Pay to highlight the efficiency of their payment system compared to traditional online checkout processes, AGBK Productions crafted a compelling side-by-side video comparison. We used dynamic animation to dramatize the "checkout battle," vividly illustrating how Amazon Pay dramatically reduces transaction times on mobile devices. This concise and clear demonstration proved highly effective, becoming Amazon Pay's top-performing video for converting businesses to their platform.

CASE STUDY

Over four years, I shaped the look and feel of Amazon Pay, driving their brand forward with bold campaigns and fresh visuals. From evolving their identity to tackling last-minute challenges, I boosted their presence and kept them at the forefront of their audience’s mind. Here’s how I became their trusted creative partner.

Credits

Agency
Lighthouse Creative Group

Axel Gimenez
Creative Direction
Design
Video Editing
Animation
Music Supervision
Audio Mixing

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Strategic Creative that delivers results

Let's Chat
I’ll get back to you within 24 hours so we can start a conversation about your needs, challenges, and how AGBK can be the right solution for your goals. Think of it as reaching out to a trusted friend who’s ready to listen and offer thoughtful, creative solutions.

axel@agbk.nyc

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